The Corioliss flat iron is based on Corioliss' philosophy that "We just thought something different must be done" - an attitude that has driven this major player in the professional ceramic iron industry. Dedicated to the passion of free-spirited, independent hair stylists - including those who do their best work at home - the Corioliss flat iron won 2007's Media awards for “Product Innovation of the Year” and “Product You Can’t Live Without” & they supplied salon tools for Celebrity Big Brother 2007. Additionally, the classic pro has been chosed by our editors and our customers alike as one of our best flat irons in the 'basic' category!